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Whether you are a freelancer or a small business, you need a clear profile photo. Milk Jar Candle Co has cleverly used a cute icon that is heavily associated with their brand as their profile photo. You can choose anything that you feel is in line with your branding strategy on Instagram. Keep in mind that your profile photo will be small. If you are going to use your logo, a picture that has artwork, icons, or text, make sure it was designed for small screens.

When I used to design logos for clients, I would always create a sub-logo which is how to create a great business instagram page to work on smaller mediums. Here is where you can also update your bio, which brings me to my next point. Write Your Instagram Bio After getting your profile photo up, your next step is to write an Instagram bio that helps new visitors to your account understand your business and brand.

Your Instagram bio must be characters or less, so make sure your bio is concise and to the point.

Ask your self these questions from the perspective of your audience when trying to create your bio: Who is this business? Why should I follow them? What makes them stand out from their competitors? You can follow them to ensure that you're in the loop whenever they post new content. Additionally, consider following the person on other social media accounts if possible. You might also want to follow other fanpages, especially if your account is a category appreciation page rather than a fanpage for a specific person. This will help you break into the topic's community. Based on what you know about the existing fanpages for your topic or person, try to come up with a few ways to make your page unique. For example, if you notice that every other fanpage covers the same general type of information, you might want to make your fanpage more specific.

Share with intention

Recently, the company has started sharing three-part posts that take up an entire row of the Instagram feed, showing a recent campaign the team has worked on. One of my favorites in this series is an ad for Progressive, which makes clear that owning a small business is no fairytale. Additionally, in Instagram Storiesthey show pieces of their work for various companies, not only bringing an inside look at how it works and what it produces but also to show prospective companies what the team is capable of. The approach to UGC is tasteful, by peppering it in as a nice accent to the content they create in their studio. I love that they really bring you into the story and make you a part of it.

Start following more business Instagram accounts! All of the above companies take different approaches to show what is important to them, but their success in finding what is important to them is proof of how their accounts are doing. So give each brand a follow for inspiration, and find more Instagram business https://nda.or.ug/wp-content/review/travel-local/what-fast-foods-are-the-healthiest.php to keep an eye one.

And, of course, get to posting! Mikayla Wyman Mikayla is our social and community engagement specialist at WordStream follow us!

How to create a how to create a great business instagram page business instagram page - pity, that

We explain how to set up a business page.

Instagram requires no introduction. It has exploded into one of the most popular social media networks around if not the most popular and pretty much created the modern Influencer culture. When it comes to business, it offers plenty of potential to how to create a great business instagram page a marketing effort that can bring in more engagement and ultimately more sales. Using Instagram for business is great fun, but before any of that happens you will have to get set up with a business page on the platform. Here is how to do it. Download the app Instagram cannot be used unless you have the app. Bear in mind that, during the signup process, you may need to consider granting access to multiple users within your organisation.

This is most likely going to be the case if you are running a social media marketing team. For that reason, it is important to use an admin email address that everyone can use when they are accessing the account.

How to create a great business instagram page Video

How to create an Instagram Business Account (step by step)

How to create a great business instagram page - idea and

Get the complete picture with a free marketing plan or explore 3 key tips to hit the ground running.

Get personalized tips with a free marketing plan Get a customized step-by-step plan for growing your business on Instagram. Get Started Share with intention Learn how to plan content with a consistent look and feel so that your brand becomes more recognizable. See How Grow your audience Connect with businesses like yours, interact with followers and find out how hashtags can get you discovered by new customers.

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