Target Population

It’s general defined to mean a group or set of elements that you want to know more information about. Oct 02,  · The target population refers to a group of people or objects which forms the subject of a study.

The target population can be consumers, employees, engineers, miners, managers, retail stores (objects). These are often referred to as unit of analysis. Before the study commences, the target population must be clearly defined.

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Definition: A target population is a certain group of the population that share similar characteristics and is identified as the intended audience for a product, advertising or research. It is a portion of the whole universe of people selected as the objective audience.

The target population can be consumers, employees, engineers, miners, managers, retail stores (objects). These are often referred to as unit of analysis.

Before the study commences, the target population must be clearly defined. Jun 01,  · Statistics Definitions > Your target population is the group you want to know more about. Target population is an informal term used mostly in epidemiology. It’s general defined to mean a group or set of elements that you want to know more information about. What is the target population Your Target Population. Organizations need to be clear about their target populations and know the demographics of their constituencies in comparison to the larger community. For example, a target population could be all of the people in an organization's local community, everyone in the state, or people living at or below the poverty level within a given community.