The Public Relations Unit has the primary responsibility of promoting NDA’s corporate image by informing, sensitising, enlightening and creating awareness on the role of the Drug Authority to the public. In carrying out these functions the unit engages the services of the mass media and the information channels of communication as effective tools in the discharge of its duties.
The unit in collaboration with other units and departments, is responsible for the development of information, education and communication materials (e.g. quarterly newsletters, information leaflets), medium of communication (electronic or print) and promotional wear of the Drug Authority.
It also co-ordinates outreach and community relation programs of the Drug Authority with respective stakeholders and the public.